Simplicity

Dispatch is client/server database-driven software. The "client" is any web browser, such as Netscape or Microsoft Internet Explorer. This means publishers do not need to install any special software, and can control and manage sites via their everyday browser. They can even edit live pages, change headlines, bylines, and add copy within their web browser, eliminating the need to download files or learn HTML. This simplicity of control not only reduces human error, it eliminates costly training while granting editors and writers direct involvement with quality control.

>> Online Editor
>> Interface Walkthru

Flexibility

Dispatch can literally produce any style of publication on the web, including sites like C|Net, Weekly Wire, Slate, Suck, Salon or any hybrid or mutation imaginable. Production is achieved by using fully customizable templates and dynamic, variable "tags" that plug into the Dispatch database. This toolbox of tags is essentially an extension of HTML, which can be combined and used to satisfy any design need. The templates can be edited at any time, and can include images, HTML, JavaScript, Dispatch tags, macros, and all browser-based future technologies.

>> Customizable Templates
>> Library of Tags

Depth and Traffic Enhancement

DesertNet software has always embraced the importance of archived content as a critical element of increasing traffic. The Dispatch program is designed to enable relationships based on authors, artists, keywords, articles, subjects, sections, story types, dates, page positions, column threads and other relationships specific to your site's needs. The result is a highly connected site that utilizes every article within a publication's history. These connections allow for your readers to easily explore infinite reader paths, resulting in increased overall site traffic.

>> Conceptual Overview

Cost Effectiveness

Many publications spend endless hours or even days producing their online site. Even after such labor-intensive effort, too often a publication is forced to make do with an amateurish look that's increasingly outdated as web technology matures. Dispatch can bring this process down to a fraction of that time, freeing up staff and adding powerful features previously impossible with manual coding. The bottom line is that individual publications can't possibly keep up in style, technology, and features with the "deep pocket" competitors surrounding them—to do so would be cost prohibitive. With continuous upgrades and a modular system architecture, Dispatch gives you the necessary edge to embrace and exploit expanding online technologies.

>> Features

Site & Content Analysis

Even the most sophisticated log analysis software can only analyze file names and report how many hits or impressions they received. This information can be useful, but it really doesn't contain enough data to effectively evaluate a site's successes and failings. By merging your publication's traffic logs and content database, Dispatch Statistics picks up where log software stops, providing a revolutionary new way to analyze site traffic.

With Dispatch Statistics, you can determine what subject matter is being read, if readers prefer short pages versus long pages, who the most popular authors are, what the most frequently read stories have in common, historical trends and so much more. This information can be used to aid in page design, provide in-depth data for advertising and sponsorship purposes, or steer the content of your online publication by allowing you to focus on what your readers want.

>> Dispatch Statistics & Analysis

Security and Reliability

Frequently publications trade advertisements and services for hosting, or run their own web server in-house. Regardless, they probably aren't getting the performance they need to be an effective presence on the web. Dispatch offers optional hosting services that include fast, reliable, and secure servers, RAID systems, 24/7 monitoring, and redundant T1 pipelines. Dispatch also offers multiple layers of authentication to provide for maximum security. Options such as server-based authentication and IP restrictions define which unique computers and users can access the interface.

Weekly Wire and Dispatch Automated Publishing Solutions are trademarks of DesertNet. Netscape, Microsoft, C|Net, Slate, Suck, and Salon are trademarks of their respective owners, and not affiliated with DesertNet or Dispatch Automated Publishing Solutions.

Press "next" to continue with the interface walkthru portion of the tour, or choose from the following links to skip to another section:

• Interface Walkthru - See some of Dispatch's more powerful features in action, using screenshots of the actual interface.
• Features - Read about Dispatch's customizable templates, library of tags, statistics & analysis module, online editor, and summary of features.
• Contact - Contact and feedback form for additional information.